To excel as an institute of research, capacity building and professional education that fosters creativity through local connections and global aspirations.

National Institute of Cultural Studies (NICS) came into being as the result of an innovative and ground-breaking public-private partnership  between Government of Pakistan and Cosmos Productions (Pvt.) Limited, Islamabad. National Institute of Cultural Studies was founded with the aim of educating and nurturing students, artisans and professionals in the fields of Arts & Culture and Media and Business. NICS holds the strongest commitment to providing its students with the best opportunities to grow both academically and personally. The institute’s policies encourage critical thinking and all programs are based on the premise that high quality learning and research requires openness, freedom of thought, expression, debate and civic participation..

National Institute of Cultural Studies offers a range of different courses at diploma and certificate level in the field of Arts & Design, Cultural Heritage, Media Sciences and Business Studies. The institute endeavors to offer undergraduate programs that work closely with their respective industries, creating useful networks for training and future employment. Furthermore, NICS is playing a very active role in youth development programs in association with different not-for-profit NGOs.

As an institute, NICS is committed to creating a self-sustained and prosperous Pakistan by providing quality education, skills and capacity building programs, thereby providing some much-needed innovation and growth within the national creative industries


By 2020, National Institute of Cultural Studies, Islamabad will be one of the leading degree awarding institute for research, capacity building, skill development, industrial liaison and professional education by serving the needs of creative industries in Pakistan.